Digital Media Coordinator

Job Summary

Develop, publish and promote content for Halton residents and businesses on a variety of platforms. Supporting day-to-day operations and implementation of creative campaigns, you will join a fast-paced and collaborative team who are passionate about promoting the Region’s programs and services in an increasingly digital environment. The role will require you to bring your expertise in digital communication tools, visual design, strategic visual storytelling, social media and website best practices.

Duties & Responsibilities

• Design digital and print materials (e.g., advertisements, factsheets, reports, brochures, direct mail, signage, website content, documents, animated presentations, etc.) in accordance with Halton’s visual branding guidelines.
• Create images, charts and infographics that effectively communicate key messages, either independently or as a part of print and digital collateral.
• Support the development of social media content & graphics, publishing and monitoring on all corporate platforms (Twitter, Facebook, LinkedIn, YouTube, Instagram).
• Design, track, monitor and analyze specific digital media campaigns and social media activities, including promoted digital marketing initiatives.
• Develop and publish website content using HTML, CSS and content management systems to publish text, images, graphics, video and portable document format collateral.
• Review website page content and media libraries to perform routine maintenance audits of content, images, links, active/inactive pages and more.
• Maintain compliance with WCAG 2.0 Level AA standards for webpage content and design.
• Support issues management and response through the regular monitoring and reporting of social media and media activity.
• Provide photography and videography support for various events throughout the Region.
• Support filming, production and publishing of videos, such as post-production finishing, colour correction, audio adjustments and encoding using Adobe Premier and After Effects.
• Provide excellent customer service including effective and timely communications to all campaign stakeholders.
• Edit/proof read copy when required.
• Perform other duties as assigned.

Skills & Qualifications

Essential

• Degree or Diploma in Digital Communications, Marketing, Visual Communications, Graphic Design or a related field (an equivalent combination of education and experience will be considered).
• One to three years of working experience in web or graphic design, digital media or a related field with demonstrated experience in planning and implementing successful social media and online marketing campaigns.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Acrobat, Dreamweaver, Adobe Premier and After Effects) SharePoint, HTML and CSS, and responsive, touchscreen-ready web design.
• Familiarity with social media channels (Twitter, Facebook, Instagram, LinkedIn, YouTube, TikTok, etc.) and social media management platforms (e.g., Hootsuite).
• Resourceful and solutions-oriented with strong critical thinking skills, judgement skills, professionalism and a positive attitude.
• Self-starter, with ability to work independently and bring ideas forward.
• Strong relationship-building skills and ability to work as part of a multidisciplinary team.
• Able to manage multiple projects under tight deadlines, reprioritize as needed and shift focus with flexibility and agility.
• Demonstrated commitment to continuous improvement and advancement of communications in an increasingly digital environment.
   

Preferred

• Experience working in the public sector; specifically, in a government environment (Local, Provincial/Territorial, Federal).
• Awareness of digital accessibility requirements under the Ontario IASR.
• Process orientation and awareness of government decision-making.
• Familiarity with Halton Region community, programs, services and priorities.

Working/ Employment Conditions

Working Conditions

• The incumbent will be required to serve on stand-by on a rotational basis and respond to after-hours requests.
• Travel within Halton Region may be required; incumbent must provide their own transportation.
• Occasional flexibility in working hours will be required.
   

Employment Conditions

• Valid Ontario G class driver’s license.
• Internet access and the ability to accommodate remote work and time in the office at Halton Regional Centre (1151 Bronte Road, Oakville).
• A current (obtained within the past six (6) months), original and acceptable Criminal Records Check, by the first day of employment.